The momentum of flywheel training is increasing worldwide. Fresh off the 2nd International Sports Medicine Conference in Bogotá, CEO Fredrik Correa shares his reflections on our global mission, the importance of firsthand experience, and our commitment to research-backed progress.
A major part of my journey—and that of the company—has been focused on informing, educating, and helping practitioners and users train more effectively with flywheel technology. We started locally in Sweden, but as we expanded through partnerships, our presence grew globally, beginning with elite sports.
By collaborating with top coaches, we not only educated ourselves but also gained invaluable insights to improve both our products and their application. We’ve traveled the world as much as possible, yet there’s still so much more to do and many more people to reach.
Experiencing Flywheel Training Firsthand
We understand that trying flywheel training firsthand is essential for truly grasping its benefits. Research and studies may spark interest, but experiencing the method is key to understanding. That’s why we make an effort to connect at exhibitions, fairs, conferences, and events. Additionally, we work closely with several research groups who are investigating the benefits of flywheel training—validating and quantifying them. This research is a critical part of our process.
Embracing Research Results: A Commitment to Science
Years ago, someone asked me if I was concerned about supporting researchers. “What if the results showed flywheel training wasn’t favorable?” they wondered. But I’ve never seen it that way. I firmly believe in the effectiveness of this method, and there’s already a wealth of studies backing it up. Of course, different protocols, target groups, and varying levels of experience in both patients and athletes can yield different results. Some protocols may work better than others. The studies guide us, helping us refine techniques so we can educate users on how to optimize their training—both what to do and what to avoid.
Expanding Our Reach in South America
Recently, the 2nd International Sports Medicine Conference took place in Bogotá, Colombia. Although I attended the inaugural event two years ago, I couldn’t be there in person this time. However, we were still able to share knowledge with hundreds of interested coaches and physiotherapists working in sports. We were thrilled to be part of this event and hope it helps make flywheel training more appealing and popular in South America.
In addition to our travels, we are helping researchers by providing access to our equipment for their studies. Currently, we are supporting several projects, including research on trainability differences in children and the elderly, and a study focused on prostate cancer rehabilitation.
Looking Ahead: Future Summits and Collaborations
Looking ahead to next year, we are already planning summits, workshops, and exhibitions across multiple regions. If you’re interested in incorporating flywheel training into your event or research, please reach out. Collaboration is essential if we’re going to spread the word about the importance of strength training.
